AI That Works in Your Real Estate Business
Click any prompt to copy it — then paste directly into Claude
Live Demo — See the Difference:
Write me a social media post.
You are a social media strategist for a real estate agent in Katy, TX. Write an Instagram caption for a new listing — 3-bedroom home in a family neighborhood. Tone: warm and conversational. Include a hook, 2-3 sentences, and end with a CTA. Under 150 words.
Common Mistakes to Avoid:
Claude handles the structure — you add the soul. It doesn't know your client's name, your story from last Tuesday's showing, or why that neighborhood is special. Every output needs your personal touch before it goes out.
You are a real estate business coach. I am a real estate agent in [CITY]. My GCI goal this year is $[AMOUNT]. The average sale price in my market is $[PRICE]. My average commission rate is [X]%. Build me a 12-month production plan that shows: how many transactions I need, how many listing appointments, buyer consultations, and daily/weekly lead generation activities. Present it clearly with a monthly breakdown.
Now help me define my ideal client — the type of buyer or seller I enjoy working with most and do my best work for. What are their needs, fears, and goals? Where do I find them?
Based on everything above, write me a 3-sentence value proposition I can use when someone asks why they should work with me. Make it sound natural, not like a corporate tagline.
You are a real estate coach helping me build a listing presentation. Here is my background: I have [X] years of experience in [MARKET]. My communication style is [casual and relatable / polished and professional]. My top 3 differentiators are: [1], [2], [3]. I typically work with [downsizers / move-up sellers / first-time sellers / luxury sellers]. Build me a complete listing appointment presentation outline with full talking points for: opening and rapport, my story, market overview, my marketing plan, pricing conversation, the close, and responses to the 2 most common seller objections.
Write me 5 talking points for the pricing conversation at a listing appointment. I need to guide sellers toward realistic pricing without offending them. My market is [CITY]. Tone: direct but empathetic.
Write me natural, conversational responses to these 2 seller objections: 1. "I want to interview a few more agents before I decide." 2. "I want to try selling it myself first." Tone: confident but not pushy. Each response should be 3-5 sentences.
You are a real estate coach helping me build a buyer consultation. I have [X] years of experience in [MARKET]. My communication style is [casual / professional]. I primarily work with [first-time buyers / move-up buyers / investors / relocating buyers]. Build me a complete buyer consultation template with full talking points for: welcome and expectation setting, discovery questions, the buying process explained, my value as their agent, the financing conversation, presenting the buyer agreement, and responses to the 2 most common buyer objections.
Write me a simple, natural script for presenting the buyer agreement to a new client. Tone: conversational and transparent. Explain what it is, why it protects them, and make signing feel easy. Keep it under 150 words.
Write me natural, conversational responses to these 2 buyer objections: 1. "We're just looking — we're not ready to commit to an agent yet." 2. "We don't want to sign anything that locks us in." Tone: warm, confident, and reassuring. Each response should be 3-5 sentences.
You are a social media strategist for a real estate agent in [MARKET]. Generate 20 post ideas for the next 30 days. Mix: 5 market update posts, 5 educational posts for buyers or sellers, 5 community/local posts, and 5 personal brand posts. For each, give me: the hook (first line), a 2-3 sentence caption, and a call to action.
Write a friendly, conversational real estate market update email for [MONTH]. My market is [CITY]. Key stats this month: [PASTE YOUR MLS STATS]. Make it 200 words or less, easy to read, and end with a soft call to action to reach out.
Write a compelling MLS listing description for this property: [BEDS/BATHS/SQFT, KEY FEATURES, NEIGHBORHOOD]. Make it engaging and lifestyle-focused. Keep it under 250 words. Avoid cliches like "motivated seller" or "won't last long."
Write a 60-second video script for a real estate agent introducing a new listing at [ADDRESS/AREA]. Tone: [conversational / professional]. Include an opening hook, 3 property highlights, a neighborhood callout, and a CTA to schedule a showing.
I have this piece of content: [PASTE YOUR CONTENT HERE]. Repurpose it into: 3 social media captions, 1 email intro paragraph, and 1 short video script.